Course: Digital Footprint Studio
Instructor: Robert Wilson, FiveStarSEO, LLC & Rachel Botnick, U2L Founder
Course Description
In today’s digital world, your online presence often introduces you before you ever speak. Digital Footprint Studio is an immersive learning experience designed to help participants take control of their personal and professional narrative online.
Through guided reflection, discussion, and hands-on creation, participants will explore how identity, storytelling, and digital presence intersect. Rather than simply learning about online tools, participants will engage in a studio-style process that encourages them to reflect on who they are, what they want to be known for, and how they want to present themselves to the world.
Throughout the course, participants will develop a clear personal narrative and use it to build a simple, professional personal website that can serve as a digital home for their work, ideas, and accomplishments. By the end of the experience, each participant will leave with a published digital presence and the confidence to continue shaping their online story.
Digital Footprint Studio follows the U2L learning model, guiding participants through a cycle of immersion, observation, creation, refinement, and real-world application. The result is a meaningful learning experience that connects reflection with practical skill-building.
This course is ideal for lifelong learners who want to strengthen their digital presence and communicate their story with clarity and intention.
Course Objectives:
By the end of Digital Footprint Studio, participants will be able to:
Apply strategies for managing their digital footprint in ways that support personal growth, professional opportunities, and future goals.